Transmission | Nevada Nerve Surgery
15177
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Nevada Nerve Surgery

The Opportunity: A stellar and innovative surgical practice that hadn’t marketed to prospective referring physicians or patients with an interactive-focused lead generation approach.

The Process: Transmission worked with the medical practice with world-class surgical offerings, and recommended a program based building out a content marketing platform for the new web address: NevadaNerveSurgery.com and driving targeted audiences to that site via content, social media, search marketing and public relations.

The Result: A new website, with a conversion-focused content marketing campaign with in-bound referrals that exceed client expectations. Here are the steps followed to accomplish the goals:

ID Target Audiences
Patients
Referring physicians
Media outlets
Influencers

The Process
Name the website
Develop site architecture
Create content
Build website

Image Shot List
No stock photos!
Physician in action
Patient care
Surgeries in process

Get the Word Out
Launch SEO friendly website
Keep content fresh
Run social channels
Run pay-per-click campaigns
Measure and optimize

Results
Page one rankings within three months
30+ leads per month and growing